Press

Jadon Johnson owner of Sportzzheads with his basketball team

May 9, 2025

From layups to logos: Lafayette camp teaches kids to ball and brand

In a gym in Lafayette, the squeak of sneakers on hardwood blends with the buzz of ideas. Kids pass basketballs while talking about branding. They practice jump shots, then pivot to pitching product ideas. This is Athletic Businessmen, a one-of-a-kind summer camp founded by Jadon Johnson, where the next generation is learning to hustle not just on the court, but in the world of business, too.

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Jadon Johnson Interview

February 20, 2025

What's Your Story: Lessons Beyond the Court

Jadon Johnson, a volunteer coach with the Carencro Area Youth Sports Incorporated, dedicates his time at the Martin Luther King (MLK) Recreation Center to playing basketball and sharpening his skills. His primary goal is not just to improve his game, but also to continue doing what he loves—helping young athletes develop both on and off the court.

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Jadon Johnson Sportzzheads

June 25, 2021

'We want to build on our talent': Teen entrepreneurs make money while learning life skills

Jadon Johnson, 17 designs and sells sports jewelry and apparel through his small business Sportzzheads. "I expanded to sports jewelry because it's not a very saturated market."

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